Use these 3 best SEO practices for subdomains and boost your SEO rank! Read this article and get all information you need!
Subdomains are part of the main domain which Google identifies as a totally different website. They are considered as the third level of the domain hierarchy as they are part of the TLDs. The subdomains are added in front of the main domain name and they are separated from the main domain name with a period.
In order to understand us better, and to understand what subdomains mean exactly, here is one example. Let’s suppose that the main domain is blog.com. The subdomain, in this case, can be help.blog.com or example.blog.com. The subdomains are free to create under any domain name that you control. You create the subdomains by yourself, by using the cPanel. If you want to delete a certain subdomain you also use the cPanel.
3 Best SEO Practices for Subdomains
In order to maximize your SEO rank, keep these 3 best SEO practices in mind:
- Make Your Subdomain Name as Memorable as Possible – When creating your subdomain name, you need to ensure it is short, easy to type, easy to remember, and easy to pronounce. Search engines such as Google look for usability and accessibility as ranking factors, so if your URL is short and memorable, the easier it will be for search engines to rank your website.
- Don’t Worry about Domain Age – Many people think that the age of the domain or how long the domain has been registered is an important SEO factor. This is not true as Google does not care how long it’s been since your website was first crawled as long as you are refreshing your website with subdomains and subfolders.
- Sometimes Use Subfolders Over Subdomains – There are certain situations when subdomains may do more harm than good. In this cases, it is better if you use subfolders or subdirectories over subdomains. So, instead of using example.blog.com, you will use blog.com/example/. From a ranking perspective, the content in subfolders and in subdomains is treated equally. You can consult with your domain registrar or with a domain expert and see what is better to use for your website.
In order to use subdomains correctly, inform yourself when you should use them exactly. There are a few examples when using subdomains is necessary.
Subdomains vs. Subfolders – linkjuice, which make the decision. 15 SEO Best Practices for Structuring URLs https://t.co/PWTmRlTwi2
— robert bihr (@robertbihr) 1 de marzo de 2016